Included in Premium

Dynamic QR codes with full tracking

Create QR codes for URLs, vCards, Wi‑Fi, calendar events and more. Every scan is recorded – with device, location and campaign context. Link codes directly to forms or surveys.

Your benefits with QRFlow QR codes

Dynamic, not static

Change destination URLs anytime without reprinting. Ideal for events, menus and seasonal campaigns.

Real-time scan analytics

Scans per day, device type, GeoIP and blocked access – all merged in the campaign dashboard.

Campaigns & folders

Organise QR codes in folders and campaigns. Compare periods and spot top performers at a glance.

Seamless with forms

A scan can lead straight to a form or survey – responses appear in the same analytics as scans.

Features at a glance

  • Dynamic & static QR codes
  • URL, email, vCard, Wi‑Fi, calendar, text
  • Logo & colour customisation in the generator
  • Scan events with GeoIP and user agent
  • Campaign dashboard with type column (QR / Form / Survey)
  • REST API & webhooks (scan.created, qr.updated, …)
  • Smart redirect for App Store & Play Store

Dynamic vs. static – which fits you?

Both variants have their strengths. QRFlow supports both – you decide per campaign.

Recommended for marketing

Dynamic QR Codes

The printed code contains a fixed redirect URL. Change the destination anytime in the dashboard – no reprinting needed.

  • Change target URL anytime
  • Scan analytics with GeoIP, device & UTM
  • Campaign dashboard, map & heatmap
  • Smart redirects (geo, schedule, A/B)
  • Pause campaigns, webhooks & REST API
  • Logo, colors & print PDF
  • Ideal for print, events and long-term campaigns
Directly encoded

Static QR Codes

URL or content (vCard, WiFi, calendar) is stored in the QR code. No server hit – content is available instantly.

  • Works without ongoing redirect service
  • vCard, WiFi, calendar & URL fixed in code
  • Email & phone links directly in code
  • No tracking – maximum privacy
  • Logo & design chosen at creation
  • Content cannot be changed after creation

At a glance

Dynamic QR CodesStatic QR Codes
Change target later
Scan statistics & export (CSV/Excel/PDF)
UTM parameters & campaign dashboard
Geo map, heatmap & live view
Smart redirects (geo, schedule, A/B)
Pause / resume campaign
Webhooks & REST API
vCard / WiFi / Calendar
Scannable without redirect server
No tracking (privacy)
Logo & custom design
Download PNG, SVG & PDF

Content types for every use case

Beyond classic links, create QR codes for email, phone, contact cards, WiFi and calendar events.

Website / URL

Link to a website – ideal for landing pages and campaigns

Email

Opens email app with address, subject and message

Phone

Starts a phone call on the smartphone

WhatsApp

Opens a chat with a pre-filled message

Location / Maps

Navigation to address or GPS coordinates

Social media

Profile on Instagram, LinkedIn, TikTok & more

vCard Contact

Digital business card for direct saving

Static QR code only

WiFi

WiFi credentials for guests and events

Static QR code only

Calendar Event

Add appointment directly to calendar

Static QR code only

Campaign tracking & geo insights

Campaign dashboard, UTM parameters, screen resolution and map visualization – understand how and where your QR codes are used. With dynamic QR codes, you can change the destination anytime without reprinting.

Change destination anytime

With dynamic QR codes the printed code stays the same – update landing pages, event links or campaigns later in your dashboard.

Campaign dashboard

All QR codes and scans at a glance: top codes, UTM sources, A/B variants and 7, 30 or 90 day ranges – ideal for marketing teams.

UTM campaign tracking

utm_source, utm_medium, utm_campaign and more captured from the redirect URL on every scan.

Screen resolution

Automatic capture of viewport and display resolution for better device insights.

Map visualization

Scan locations on an interactive map based on GeoIP coordinates.

Device & browser insights

Device type, operating system and browser captured per scan – ideal for audience analysis.

Campaigns, redirects & print

QRFlow goes beyond simple QR generation – measure campaigns, control redirects dynamically and print scannable codes at pro quality.

Campaign dashboard

All QR codes and scans at a glance – ideal for marketing teams and agencies.

  • Scans, unique IPs and top codes for any period
  • Evaluate UTM sources and A/B variants
  • Choose 7, 30 or 90 day ranges
  • Jump straight to individual QR codes
Try the dashboard

Smart redirects

One printed code – different destinations by context. Premium feature for dynamic QR codes.

  • Rule pipeline: fixed order, fallback to default URL
  • Schedule, weekly plan, language, scan context & fine geo
  • Device, app stores, scan limit & A/B tests
  • Pass-through parameters & redirect log per scan
Try Premium

Print workflow

From dashboard to print-ready layouts – with recommended QR sizes and quiet zone.

  • Presets for A4 flyer, roll-up and business card
  • Optimal QR size and minimum scan distance
  • PNG, SVG and PDF from the dashboard
  • Logo and design preserved in print
Get started

All smart redirect options at a glance

One short link or QR code – many rule types, one pipeline. Every scan is logged: which rule matched and why.

Scan limit

Switch to sold-out or fallback URL from scan N.

Schedule

Fixed event windows with their own target URL.

Weekly schedule

Mon–Fri 9–6 booking, otherwise info – visitor timezone.

Language

Accept-Language → DE/EN/FR/IT landing pages.

Scan context

UTM, referrer or query parameters on the scan link.

Geo (country)

Redirect by country code.

Fine geo

Region or city for local landing pages.

Device

Mobile/desktop or App Store / Play Store.

A/B test

Traffic split across two variants – measurable in analytics.

Parameters

Forward ref, partner etc. from scan to target URL.

Rule pipeline & log

Active rules run in your configured order. Dashboard and webhooks show the applied chain with human-readable reasons.

Example flow

  1. 1

    Scan context

    utm_medium=print detected → event landing page

  2. 2

    Fine geo

    City Munich / region Bavaria matched

  3. 3

    Device

    iOS detected → App Store URL

  4. 4

    Parameters

    ref=booth-3 appended to target URL

Redirect log

Print scan from Munich → App Store (iOS)

  • • utm_medium=print detected → event landing page
  • • City Munich / region Bavaria matched
  • • iOS detected → App Store URL
  • • ref=booth-3 appended to target URL

Analytics shows the rule chain per scan – the same data is sent to webhooks.

Why QRFlow for QR codes?

From dynamic QR codes to campaign dashboards – measure, control and automate your QR marketing in one platform.

Campaign dashboard

All QR codes at a glance: scans, comparison periods, benchmarks, filters and top codes – built for marketing teams.

Goals & scheduled reports

Scan goals with email and webhook alerts; weekly PDF or Excel reports delivered automatically to your team.

Live view

Real-time scan activity – KPIs, 60-minute trend and your most scanned codes at a glance.

Smart redirects

Schedule, geo, device and A/B tests – one printed code, context-aware target URLs.

Geo map & heatmap

Scan locations on an interactive map – plus UTM, device and browser insights per scan.

Webhooks & REST API

scan.*, qr.* and campaign.goal_* events for CRM, Slack, Zapier, n8n and custom automation.

Export & print PDFs

CSV, Excel and PDF with QRFlow branding – scan reports and campaign exports included.

Dynamic QR codes

Change target URLs anytime in the dashboard – logo, colors and design stay on print.

Barcodes & print templates

QR plus Code128, EAN and more – with presets for flyers, roll-ups and business cards.

Works seamlessly together

QRFlow connects QR codes, forms and surveys on one platform – from the printed code to evaluated responses in the campaign dashboard.

QR codes are the entry point: scanning opens your landing page, a linked form or a survey. All interactions – scan and response – flow into the same campaign and appear in the activity table with type labels.

QR codes, forms, surveys, campaign analytics, webhooks, exports and API are included in Premium – no hidden add-ons.

FAQ: QR codes & scan analytics

Answers about dynamic QR codes, logos, scan tracking and API.

Static QR codes encode content permanently in the image – changes require reprinting. Dynamic QR codes redirect via a short URL: change destination, UTM and landing page anytime in the dashboard while the printed code stays the same.
Yes. Every scan is recorded with timestamp, GeoIP, device type, browser and UTM parameters. Analytics and export are available in the campaign dashboard – webhooks deliver scan.created in real time.
Yes. In the generator and dashboard you add your logo with adjustable size and background plate. Higher error correction (Q/H) is recommended when embedding logos.
Yes. The REST API lets you create, update and delete QR codes programmatically, fetch analytics and use bulk import. API key and docs are available in the dashboard after sign-up.

More questions? Register free.

Ready to get started?

Try the QR generator without signing up – or start with 7 days Premium for QR codes, forms and surveys.

Register free